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🧠 How to Write the Perfect Product Launch Video Script with ChatGPT

Author

Danish Anwar
March 14, 2025

🔍 Prompt Engineering in Action

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

"Make a video script for a product launch."

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

✅ The Improved Prompt

Write a high-energy video script for the launch of a new productivity app called "FocusFlow", designed for remote teams. The video should be 60–90 seconds, highlight the app's core features (task management, real-time collaboration, distraction blocker), and end with a strong call-to-action to sign up for a free trial. Target audience: startup founders and remote team leads.

💡 Why It's Better

  • Specifies the product name and niche (FocusFlow, a productivity app)

  • Defines key features to highlight

  • Provides a target length for the script

  • Focuses the message on a specific audience and use-case

  • Includes a CTA to guide the next step

🔄 Use-Case Variations

  • For E-commerce Tool:
    “Create a script to launch an AI-powered Shopify app that writes product descriptions.”
    For Internal Tool:
    “Write a 2-minute launch video script for an internal dashboard used by the HR team.”
    For Physical Product:
    “Make a 60-second launch video script for a new ergonomic standing desk.”

🧰 Reusable Blog Idea Prompt Template

Write a [length] launch video script for [product name], a [type of product] that helps [target audience] [key benefit]. Highlight [main features or differentiators], and end with [desired action or CTA].

🔁 Template Variables

Placeholder

Example Values

[length]

60 seconds, 2 minutes, short teaser

[product name]

FocusFlow, SnapSell, ZenDeskPro

[type of product]

app, SaaS tool, AI assistant, wearable

[target audience]

remote workers, solopreneurs, e-com brands

[key benefit]

stay focused, sell faster, improve workflow

[main features]

auto-scheduling, real-time edits, analytics

[CTA]

visit our site, start free trial, book demo

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)