🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

✅ The Improved Prompt

Generate 10 blog post ideas for a local insurance company that wants to attract new clients and build trust. Focus on practical topics like understanding coverage, avoiding common mistakes, saving money, and protecting families or businesses. Mix educational posts with relatable stories and seasonal tips.

💡 Why It’s Better

• Defines the audience and business type (local insurance company)

• Aligns with goals: attract new clients and build trust

• Specifies content types: educational, relatable, seasonal

• Suggests useful themes (coverage, mistakes, money-saving tips)

🔄 Use-Case Variations

For LinkedIn Posts:
“Create 5 short LinkedIn post ideas that show insurance expertise and encourage engagement.”
For Email Newsletter:
“Suggest 3 blog topics to turn into monthly newsletter articles for insurance clients.”
For Video Series:
“Generate video script ideas explaining insurance topics in simple language.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of business or brand] that wants to [primary content goal]. Focus on topics that [what the content should do—educate, inspire, convert, etc.]. Include a mix of [content styles or formats].

🔁 Template Variables

🧠 Example Fill-Ins

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)