🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

✅ The Improved Prompt

Generate 10 blog post ideas for a digital news company focused on staying relevant in 2024. Include content that drives traffic through timely coverage, evergreen explainers, and behind-the-scenes journalism. Mix trending topics, reader engagement formats (like polls or Q&As), and SEO-friendly themes. Format as a markdown list with brief descriptions.

💡 Why It’s Better

• Specifies the type of news company (digital-first, 2024 context)

• Suggests a mix of content types: timely, evergreen, BTS

• Adds traffic and SEO goals for strategic alignment

• Defines format for easy review and implementation

🔄 Use-Case Variations

For Local News:
“Generate blog ideas for a local news outlet to boost community engagement and subscriptions.”
For a Newsletter Brand:
“Create weekly blog ideas for a news newsletter that summarizes current events with analysis.”
For Broadcast Media:
“List digital blog post ideas to complement a national TV news channel’s reporting.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of publication or brand] focused on [niche or audience]. Include a mix of [content types or goals]. Format as [list, table, etc.].

🔁 Template Variables

🧠 Example Fill-Ins

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)