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  • 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

"Generate blog ideas for a tech company."

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

The Improved Prompt

Generate a list of unique, engaging blog post ideas for a B2B tech company that wants to attract decision-makers in mid-sized companies. Focus on topics related to emerging technology trends, industry insights, and practical solutions their software offers. Include suggested titles and a 1–2 sentence summary for each idea.

💡 Why It's Better

  • Specific audience: Targets decision-makers in mid-sized companies.

  • Contextual focus: Emphasizes emerging tech and practical solutions.

  • Actionable output: Requests summaries and titles to spark execution.

  • Tone and style: Guides the type of content (insightful, engaging, relevant).

🔄 Use-Case Variations

  • Startup Marketing:
    “Generate blog ideas for a tech startup targeting early adopters and developers. Focus on product innovation, open-source contributions, and thought leadership.”

  • SaaS Product:
    “Generate blog post ideas for a SaaS company that offers project management tools. Target productivity enthusiasts, remote teams, and small businesses.”

  • Recruitment Branding:
    “Generate blog content ideas for a tech company looking to attract top engineering talent. Focus on company culture, engineering challenges, and tech stack highlights.”

🧰 Reusable Blog Idea Prompt Template

Generate a list of [#] blog post ideas for a [type of company or industry] targeting [specific audience]. Focus on [topics or themes]. For each idea, provide a compelling title and a 1–2 sentence summary.

🔁 Template Variables

Placeholder

Example Values

[ # ]

5, 10, 15

[type of company]

SaaS company, eco-friendly DTC brand, B2B cybersecurity firm

[specific audience]

small business owners, CTOs at enterprises, sustainability-conscious shoppers

[topics or themes]

product benefits, industry trends, how-to guides, case studies

🧠 Example Fill-Ins

1. SaaS (B2B Productivity Tool)

Generate 10 blog post ideas for a SaaS company targeting project managers at tech startups. Focus on productivity hacks, remote team collaboration, and real-world use cases.

2. E-commerce (Sustainability Brand)

Generate 8 blog post ideas for a sustainable fashion brand targeting Gen Z shoppers. Focus on eco-conscious living, style tips, and ethical supply chain transparency.

3. Finance (AI-Powered Fintech App)

Generate 12 blog ideas for a fintech startup targeting millennials. Focus on money-saving tips, AI in personal finance, and user success stories.

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)